Conversion Rate Optimization (CRO) & Sales Marketing Specialist

Arah Environmental Indonesia is seeking a dynamic and results-driven Conversion Rate Optimization (CRO) & Sales Marketing Specialist to join our team in Surabaya, Jawa Timur. In this role, you will be at the forefront of developing and executing data-driven marketing strategies to maximize conversion rates and drive sales growth. Our company is a leading player in the environmental services industry, committed to sustainable practices and innovation. As a CRO & Sales Marketing Specialist, you will work closely with our marketing team to optimize our online presence, enhance user experience, and ultimately, boost our sales performance.

In this role, you will be responsible for analyzing user behavior, conducting A/B testing, and implementing strategies to improve our website's conversion rates. You will also work on creating targeted marketing campaigns to attract and convert potential customers. Our office is located at Jl. Raya Darmo Permai IV No. 2, Surabaya, Jawa Timur, 60224. This is an exciting opportunity to be part of a growing company and make a significant impact on our sales and marketing efforts.

📋 Tanggung Jawab Pekerjaan

• Analyze user behavior and website data to identify opportunities for improvement
• Conduct A/B testing and multivariate testing to optimize website performance
• Develop and implement data-driven marketing strategies to maximize conversion rates
• Create and manage targeted marketing campaigns to drive sales growth
• Collaborate with the sales team to align marketing efforts with sales goals
• Monitor and report on key performance indicators (KPIs) to measure the effectiveness of marketing campaigns
• Stay updated with the latest trends and best practices in conversion rate optimization and sales marketing
• Provide regular feedback and recommendations to the marketing team

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business, or a related field
• Minimum 3 years of experience in conversion rate optimization and sales marketing
• Proficient in using tools such as Google Analytics, Google Optimize, and Hotjar
• Experience with email marketing platforms like Mailchimp or HubSpot
• Strong analytical and problem-solving skills
• Excellent communication and collaboration skills
• Ability to work in a fast-paced environment and meet tight deadlines
• Certification in digital marketing or related field is a plus

🛠️ Keahlian

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